Privacy Policy

Effective Date: 06 October 2025

AnveMark Research Pvt. Ltd. (“AnveMark,” “we,” “our,” or “us”) respects your right to privacy and is committed to protecting the personal data of our respondents, clients, partners, employees, and website visitors.

This Privacy Policy outlines how we collect, use, process, store, and protect personal information in accordance with:

• The Digital Personal Data Protection Act, 2023 (DPDP Act),

• The Market Research Society of India (MRSI) Code of Conduct, and

• The ICC/ESOMAR International Code on Market, Opinion, and Social Research and Data Analytics.
  
  

By visiting our website [www.anvem.in] (“Website”), using our services, or engaging with AnveMark in any capacity, you consent to the terms of this Privacy Policy.

1. Scope of Application

This Privacy Policy applies to all personal data collected, stored, processed, or used by AnveMark in the course of conducting market research, managing client relationships, or providing digital services through our Website or any other platform.

2. Information We Collect

We collect personal and non-personal data in compliance with the principles of lawfulness, fairness, and purpose limitation.

a. Personal Information

Information voluntarily provided by you, which may include but is not limited to:

• Full name, designation, company name, and professional contact details

• Email address, phone number, and location data

• Demographic information (if relevant to the research study)

• Any information submitted through forms, feedback, inquiries, or surveys
  
  

b. Usage Data

Automatically collected data to help us optimize and secure our Website:

• IP address, browser type, and operating system

• Pages visited, time spent, referring URLs, and access timestamps

• Device identifiers and analytics data
  
  

This information helps us enhance Website functionality and user experience.

3. Lawful Basis and Purpose of Processing

All data collected by AnveMark is used solely for legitimate research and business purposes, such as:

• Conducting market, social, and opinion research

• Analyzing data trends and generating anonymized insights

• Managing client relationships and project deliverables

• Responding to your inquiries and requests

• Sending newsletters or updates (only with your explicit consent)

• Improving our Website’s usability and security

• Complying with applicable legal and regulatory obligations
  
  

We process your data only for specified and lawful purposes, ensuring transparency and proportionality at all times.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to personalize and enhance your browsing experience.
Cookies are small text files that store user preferences and analytics data.

You may disable cookies in your browser settings; however, doing so may limit certain Website functionalities. For detailed information, please refer to our Cookie Policy.

5. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information. Your data may be shared only under the following circumstances:

• Service Providers and Data Processors: With trusted partners who provide essential business or technical services (e.g., hosting, analytics, email communications). These entities are bound by confidentiality and data protection agreements.

• Legal Obligations: When required by law, court order, or governmental authority.

• Corporate Transactions: In the event of a merger, acquisition, or business restructuring, where your data may be transferred in compliance with this Policy.
  
  

AnveMark ensures all third parties maintain data protection standards consistent with this Policy and applicable laws.

6. Data Protection, Retention, and Security

AnveMark employs organizational, administrative, and technical safeguards to protect personal data from unauthorized access, disclosure, or loss.

These include encryption, limited access controls, secure servers, and regular compliance reviews.

Data is retained only as long as necessary for legitimate research or legal purposes, after which it is securely anonymized or deleted in accordance with our data retention policy.

7. Your Rights Under DPDP Act

Under the Digital Personal Data Protection Act, 2023, and in alignment with international standards, you have the following rights:

• Right to Access: Obtain details of personal data processed by us.

• Right to Correction: Request correction of inaccurate or incomplete information.

• Right to Erasure: Request deletion of your personal data, where legally permissible.

• Right to Withdraw Consent: Withdraw consent for processing at any time.

• Right to Nominate: Designate a nominee to exercise rights in case of incapacity or death (as per DPDP guidelines).
  
  

To exercise these rights, you may contact us at anvemark@gmail.com. All requests will be reviewed and addressed in compliance with the applicable data protection laws.

8. Ethical Research Practices (MRSI & ICC/ESOMAR Compliance)

As a responsible market research organization, AnveMark adheres to the ethical guidelines and professional standards set forth by:

• The Market Research Society of India (MRSI), and

• The ICC/ESOMAR International Code on Market, Opinion, and Social Research and Data Analytics.
  
  

This ensures that all data collected is used solely for research purposes, remains anonymous and confidential, and is never used for sales, promotion, or direct marketing without explicit consent.

9. Third-Party Links

Our Website may contain links to third-party websites or services.
AnveMark is not responsible for their privacy practices or content.
We encourage users to review the respective privacy policies of these external sites before engaging with them.

10. Children’s Privacy

AnveMark’s Website and services are intended for individuals aged 18 years and above.
We do not knowingly collect or process data from minors.
If any such information is inadvertently collected, it will be promptly deleted upon identification.

11. Updates to This Privacy Policy

AnveMark reserves the right to modify or update this Privacy Policy to reflect legal, operational, or technological changes.
Any updates will be posted on this page with a revised Effective Date.
Continued use of our Website or services after changes constitutes your acknowledgment and acceptance of the revised Policy.

12. Contact Us

For any concerns, complaints, or requests related to this Privacy Policy or data protection practices, please contact:

Email: anvemark@gmail.com
AnveMark Research Pvt. Ltd.
 

Compliance Declaration:
AnveMark Research Pvt. Ltd. ensures full compliance with the Digital Personal Data Protection Act, 2023, MRSI Code of Conduct, and ICC/ESOMAR International Code, maintaining the highest standards of confidentiality, integrity, and ethical data processing in all research activities.